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How To05 Aug 2024·4 min read

Your Trendly profile is more than a formality — it's your pitch. Here's how to make it convert.

Brands on Trendly browse hundreds of creators every day. Yours has roughly six seconds to communicate why you are the right fit for the next campaign in their niche. A great profile makes those six seconds count.

Start With a Clear Bio

Two short lines: who your audience is and what problems they care about. Skip emojis-as-punctuation and lead with a specific niche.

"Mumbai mom of two — sharing budget-friendly recipes" beats "lifestyle creator ✨🌸" every single time.

Brands use search filters to find creators. If your bio is vague, you disappear from results. If it is specific, you show up for exactly the campaigns where you are a genuine fit. Specificity is not a limitation — it is what makes you findable.

Show Your Best Work, Not Your Most Viral

Add three to five recent Reels that represent your best work — not necessarily your most viral. Brands want to see consistency in tone, lighting, and pacing more than a single spike. Mix in one promotional collaboration to show you can integrate brand mentions without breaking your natural content vibe.

If a brand cannot visualise what a collaboration with you would look like, they will move to the next creator who makes it easy for them to imagine.

Price Honestly From Day One

Fill in your rate card with real numbers. Brands respect creators who know their worth and price predictably. Ambiguous or missing pricing leads to drop-off in negotiations — many brands will simply skip over profiles without a rate card rather than initiate a price negotiation.

Trendly's profile editor walks you through each section step by step. Block out 30 minutes once, do it properly, and you will get invited to campaigns consistently for the next year.

Keep It Updated

A profile with posts from six months ago signals inactivity. Even if you are actively creating, brands will pass. Set a quarterly reminder to refresh your featured Reels and update your bio if your content focus has shifted.

Sign up or update your creator profile on Trendly — it takes less than an hour and it is the single highest-leverage thing you can do to increase collaboration invites.


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